Collective Intellect provides what they call “social media analytics” to help companies track and analyze various forms of public electronic communications (e.g., blogs, Twitters, etc.) that may have some relevance to their business.  Truly dedicated readers of D&N may remember our discussion of the value ‘buried’ in unstructured public information (see August 24, 2007).  In that article, we mentioned a study by a major hotel chain...